What to do when photographing a house
In today's era of social media and short video platforms, filming house content has become an important means of attracting traffic and displaying properties. Whether you’re a real estate agent, an individual seller, or a content creator, having the right photography skills can significantly increase the appeal of your content. The following is a summary of the hot topics and content on the Internet in the past 10 days, combined with structured data, to provide you with a detailed analysis of how to take good photos of houses.
1. Analysis of hot topics and hot content

According to data analysis in the past 10 days, the following topics have attracted the most attention in the field of real estate photography:
| hot topics | attention index | Main platform |
|---|---|---|
| House shooting angle and composition | 95% | Douyin, Xiaohongshu |
| Light and color adjustments | 88% | Station B, YouTube |
| Short video shooting skills | 92% | Kuaishou, TikTok |
| Virtual house viewing technology | 85% | Professional real estate platform |
2. Core skills of house photography
1.Choose the right shooting equipment:
Choose equipment according to your budget and needs. Mobile phone shooting can meet most needs, but professional cameras are better.
| Device type | Advantages | Disadvantages |
|---|---|---|
| Smartphone | Portable and easy to operate | Limited image quality |
| DSLR/Micro-SLR | High image quality, interchangeable lenses | High cost and complex operation |
| drone | Panoramic shooting, unique perspective | Greatly affected by weather |
2.Master light and color:
Natural light is the best option for photographing houses, avoid using flash. If the light is insufficient, you can use fill light or adjust camera parameters.
| Light type | Applicable scenarios |
|---|---|
| natural light | Shot during the day, natural colors |
| fill light | Use when there is insufficient light |
3.Composition and angle:
When photographing a house, angle and composition are crucial. Here are some common composition methods:
| Composition | Effect |
|---|---|
| Symmetrical composition | Reflect the balance of the house |
| diagonal composition | Increase screen dynamics |
| Rule of thirds composition | Highlight key areas of the house |
3. Short video shooting skills
Short video platforms have become an important channel for real estate display. The following tips can help you improve video quality:
1.Get attention quickly: The first 3 seconds of the video are crucial, you can use dynamic shots or subtitles to attract the audience.
2.rhythm control: Control the duration of a single shot to 3-5 seconds to avoid procrastination.
3.background music: Choose light or soothing background music to enhance your viewing experience.
| Short video elements | Suggestions |
|---|---|
| camera switch | Switch every 3-5 seconds |
| subtitles | Be concise and clear, highlight the selling points |
| music | avoid being too noisy |
4. Application of virtual house viewing technology
With the development of science and technology, virtual house viewing technology (such as VR and 3D modeling) has gradually become popular. Here are its advantages:
| technology type | Advantages |
|---|---|
| VR house viewing | Immersive experience, save time |
| 3D modeling | Show details of your home to increase buyer interest |
5. Summary
Photographing a house requires a comprehensive use of equipment, light, composition and short video skills, while also combining virtual house viewing technology to improve the display effect. Through the analysis of the above structured data, I hope it can help you create more attractive housing content.
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